The Ultimate Marketing Tool
HubSpot Overview
Use HubSpot in your training. Add campaigns to your portfolio. Get hired faster!
✨ What is HubSpot?
HubSpot is an all-in-one platform for marketing, sales, customer service, and content management. Its standout strength lies in combining CRM, email marketing, landing pages, automation, and analytics into one easy-to-use dashboard.
Whether you’re building email flows, managing social media, or capturing leads, HubSpot helps you market smarter, not harder.
✨ Why Markaiverse Recommends HubSpot for Marketing Students
- It gives students practical, hands-on experience with real tools used by employers
- It offers free access to build campaigns, portfolios, and workflows
- Many employers on our AI Marketing Job Board use HubSpot — learning it gives you a competitive edge
- It aligns perfectly with AI-powered workflows we teach
🎓 Use HubSpot in your training. Add campaigns to your portfolio. Get hired faster.
👉 Start with HubSpot for Free
Click here to create your free HubSpot account
✨ Key features every marketer should know
- Free CRM – Manage up to 1 million contacts at no cost
- Email Marketing – Drag-and-drop builder, automation, personalization
- Landing Pages & Forms – Capture leads with conversion-optimized templates
- Social Media Scheduling – Publish and monitor from one dashboard
- Workflow Automation – Trigger emails, segment leads, and update contact info automatically
- Analytics Dashboard – Track email performance, conversions, traffic sources
- AI Writing & SEO Tools – Generate content and optimize for search rankings
✨HubSpot is ideal for:
- Students learning digital marketing
- Freelancers offering marketing services
- Marketing teams in startups and SMEs
- Anyone wanting to automate and scale campaigns using AI
-> If you’re building skills for remote marketing jobs, internships, or client-based work, HubSpot is your must-have tool.
✨ Pros and Cons
- Free forever plan with powerful features (great for beginners)
- Clean, easy-to-learn interface
- Built-in AI and automation tools — perfect for productivity
- Excellent support and learning resources (HubSpot Academy)
- Integrates with tools like Google Ads, WordPress, Canva, and more
- Higher-tier plans can be expensive for solo users
- Some tools (e.g., A/B testing) are behind paywalls
- Contact-based pricing can grow quickly with your list
- Limited customization on free landing pages
- Reporting is basic in the free plan
✨ Popular use cases for marketers
- Build a Marketing Portfolio – Create real email flows, landing pages, and automation sequences
- Generate and Nurture Leads – Use forms, pop-ups, and automated email series
- Run Freelance Campaigns – Manage clients and contacts using the free CRM
- Social Media Scheduling – Plan and publish content across channels
- Test Automation – Learn to automate outreach, customer onboarding, and feedback loops
🎓 Student Example: In our Markaiverse Certification Path, students use HubSpot to create a live campaign portfolio — a real asset to land internships and jobs.
✨Pricing
Plan | Price | Features |
Free Tools | $0 | CRM, email marketing, forms, social media, live chat |
Starter | From $20/mo | Ad retargeting, more automation, A/B tests |
Professional | From $800/mo | Marketing automation, custom reporting, advanced workflows |
Enterprise | From $3,600/mo | Custom objects, advanced permissions, enterprise-grade CRM |
⚠️ Disclaimer: HubSpot pricing may change. Visit the official HubSpot pricing page for updates.